Investment Management


The Winston-Salem Foundation Investment Pool offers a diversified investment portfolio option for most donors. This portfolio is actively managed with strategic asset allocation decisions and manager selection carried out by the Foundation's Finance and Investment Committee.

In certain cases, however, donors may wish to have investments managed by their own investment manager.  In the interest of flexibility and donor responsiveness, the Foundation will consider these requests, subject to the following parameters:

  • The fund must be larger than $500,000;
  • The fund will bear its own expenses (the general fund will not underwrite additional costs of having a separate manager);
  • The investment manager must be registered with the SEC, under the Registered Investment Advisor Act of 1940;
  • The manager must have at least $100 million under management and have been in business for five years;
  • The Winston-Salem Foundation, Inc. will serve as trustee of the fund. It is preferred that the fund be custodied by The Winston-Salem Foundation.  This allows the Foundation to provide quarterly statements to the donor or recipient organization.
  • The investment manager will be benchmarked against the Foundation's asset allocation model and will be monitored by its investment consultant.
  • Investment fees will be netted out of the fund's performance by the investment manager.  Investment manager fees are not controlled by the Foundation.

Donors grant to the Foundation the right to review and evaluate each manager or to employ a consultant for this purpose.  Once the gift is made, due diligence is the responsibility of the Foundation Committee, and if performance deteriorates or for any other reason the manager is out of compliance with the Foundation's policies, the Committee can vote to terminate the manager and transfer the assets to the Winston-Salem Foundation Investment Pool.

Policy was adopted by The Winston-Salem Foundation Committee on December 13, 1994 and was subsequently amended by The Winston-Salem Foundation Committee on March 3, 2001 and May 19, 2005.


(Those holding funds as of April 4, 2018)

  • Arbor Investment Advisors
  • BB&T
  • Bowen, Hanes and Company (CRT only) 
  • CornerCap Investment Counsel
  • Alex. Brown, a division of Raymond James
  • Diversified Trust Company
  • First Citizens
  • Keys Wealth Management
  • Merrill Lynch Wealth Management
  • Morgan Stanley Wealth Management
  • Mosaic Capital Management
  • Salem Investment Counselors
  • Scott & Stringfellow (CLT only)
  • Sheets Smith Wealth Management
  • Stephens, Inc.
  • Trust Company of the South
  • UBS
  • U.S. Trust/Bank of America
  • Wells Fargo Advisors, LLC
  • Wells Fargo Wealth Management - The Private Bank
  • Winston-Salem Foundation Investment Pool (currently managed by Global Endowment Management)
  • Winston-Salem Foundation Socially Responsible Investment Pool

The selection of an investment manager must conform to The Foundation's Investment Manager Policy. 

The Winston-Salem Foundation Policy Index is comprised of 65% MSCI All-Country World Index and 35% Barclays Aggregate effective January 1, 2017.  Prior to that date it consisted of 45% S&P 500, 10% Russell 2000, 10% MSCI All-Country World ex-US and 35% Barclays Aggregate.  Prior to October 1, 2009, the policy index included a 10% allocation to the MSCI EAFE instead of a 10% allocation to the MSCI All-Country World ex-US.


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